Standing Out Achieves Outstanding Results
Invensys Software Systems – Ads attracted top readership scores in B2B magazines. Magazine advertising departments were so impressed with the ads that they gave them premium positioning at no extra cost. By clearly spelling out for the first time what products did and how they benefitted manufacturing companies, the campaign gave focus to a floundering, money-losing division and was a major factor in achieving its first profits.
Carl Zeiss Sports Optics – Trade launch of new riflescope line was so successful that the manufacturer ran out of product.
Virginia Holocaust Museum – One ad and mailer targeted to local attorneys raised $50,000 in donations in two weeks.
National Association of Hebrew Day Schools – Student recruitment advertising and direct mail brought participating member schools 10-37% enrollment increases.
Microsoft – Responses to one radio commercial inviting IT techs to register online for Gulf Coast Windows 2000 launch event overwhelmed servers.
WhiskerStudio.com – More than 500 unique hits, and two reseller inquiries, in the site’s first six hours live.
The Foliage Place – One 10-second television commercial costing less than $2,000 and running just 12 times brought in 185% of the previous year’s Valentine’s Day business.
Jewish Community Center – Incremental membership dues brought in by recruitment newspaper campaign produced a 10.55:1 ROI. (The campaign also won a Bronze Effie award for advertising effectiveness, tying the United States Marine Corps).
Norton Custom Builders – By changing their URL from www.gce-llc.com to www.CustomHomesVA.com, we moved their previously invisible listing to #3 position on the first Google search page.
Your Business – Click here if you’d like results like these.
Standing Out Achieves Outstanding Results